Engagement Economics Report 2022

Brought to you by Team Pugpig, Manifesto Growth Architects and In Digital, The Engagement Economics Report aims to unpick the relationship between engagement and subscriber value by breaking down the levers that you can control; the audience that you attract, the actions that you make them take and how active you encourage them to be. Ultimately, our goal is to help you build an engagement strategy that will materially increase your subscriber value.

You can also watch the video below for a quick overview of the report and a panel discussion on the relationship between engagement and revenue growth with some of the industry’s best, including Emily Hewett, Digital Audience Director at Archant, Nick North, Director of Audiences at the BBC, Liz Moseley, Partner at Tortoise Media and Andy Noble, Head of Data at DMG Media.